Online Salesforce Customer Data Platform Exam Guides

dumps2022-05-24T06:10:17+08:00

Online Salesforce Customer Data Platform exam guides are useful in the preparation. Customer Data Platform is a piece of software that combines data from multiple tools to create a single centralized customer database containing data on all touch points and interactions with your product or service. Free Salesforce Customer Data Platform exam guides are below.

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1. What should be the type of the Event Time Field while ingesting Engagement data?

Mutable

Inconsistent

Immutable

None of the above

2. What is the maximum number of filter criteria a segment can have?

500

3. Which 2 characteristics describe the CIM (Cloud Information Model)?

Product sold by salesforce

Conceptual model

Statistical model

Canonical model

4. Which three types of data can Identity Resolution combine into a unified Profile?

Corporate Performance

Behavioral

Transactional

Product

Profile

5. What does the ignore empty value option do in Identity Resolution?

Ignores empty reconciliation rules

Replaces the value with a null

Ignores empty fields when running reconciliation

Modified the value in the field with a predefined value

6. How long does it take for the suggested values to be visible after being enabled?

Up to 1 week

Up to 24 hours

Instantly

Up to 48 hours

7. What are the two benefits of using Calculated Insights compared to Segmentation Criteria?

It creates reusable content

Performs complex queries across multiple objects.

Simple logic on row-based operations

Friendly drag & drop interface

8. Which data model defines the complete set of experiences that customers go through when interacting with a company?

Party Data Model

Journey Data Model

Engagement Data Model

Case Data Model

9. Which two dependencies can prevent a Data Stream from being deleted?

A data stream attribute is mapped to a Data Model Object

A data stream attribute is used in Segmentation

A data stream attribute is used in Calculated Insights

A data stream attribute is used in Activation

10. How many calculated insights can be created per tenant?

100

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11. How can a Data Subject Rights request from a customer be submitted to Salesforce CDP?

Using the consent API

Using a dedicated field in data stream

Using a dedicated data stream

Using Data Exp7orer

12. How many Business Units under the same Enterprise ID (EID) can be connected for data ingestion?

No hard limit

13. What is the max limit of records can be retrieved by the Profile and Query API in a single call?

2000

9999

4999

No max limit

14. How many Metrics can be present in 1 segment container?

100

15. How does an admin increase the consolidation rate for identity resolution?

Add more matching rules to broaden the search of matches

Change the ignore empty value option

Change all reconciliation rules to source sequence

Reduce the number of matching rules

16. Which Salesforce CDP use case merges customer information from various systems to create a single Id, a single record for a customer?

Audience Segmentation

Consent Management

Data Unification

Identity Resolution

17. What is customizable in Salesforce CDP canonical model?

Objects

Objects & Fields

Fields

Objects, Fields & relationships

18. Which two CRM objects are included in both Sales and Service Cloud Data Bundle?

Campaign Member

Contact

Opportunity

Account

19. What does the source sequence reconciliation rule do in Identity Resolution?

Source data from disparate systems across the enterprise.

Reconcile data by data that’s most frequent across records.

Sort data sources in order of most to least preferred for inclusion in Unified Profile.

Includes data from sources where the data is alphanumerically sequenced.

20. What are the two refresh models available for a cloud storage data stream?

Update

Upsert

Append

Full Refresh

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21. What is the first step in the two step process to ingest data from SFMC to Salesforce CDP?

Extract marketing Cloud data to customer owned S3 bucket

Extract Marketing cloud data to Salesforce owned SFTP

Extract Marketing Cloud data to Salesforce owned S3 bucket

Extract Marketing Cloud data to customer owned SFTP

22. What is the result of a segment using two separate containers linked by an AND: SalesOrder.PurchasedItem = ‘Yellow’ AND SalesOrder.PurchasedItem = ‘Belt’?

Customer who purchased only ‘Yellow Belt’ items on the purchase.

Customer who purchased any yellow product and also purchased belt of any color.

Customer who purchased ‘Yellow Belt’ as a single product on the purchase.

Customer who purchased ‘Yellow Belt’, or any ‘yellow’ item, or any ‘belt’ items on the purchase

23. Which CDP objects are available as tables via the Tableau connector to discover new insights about customers?

Calculated insights

Data Model Objects

All Objects

Unified Profile

24. How should an admin view past processing for resolution rules in Identity Resoultion?

Run History

Audit History list view

View processing Audit Trail

Click on view history

25. What three things happen when an admin clicks on identity resolution deletion?

Deletes all custom data model objects

Removes all unified customer data

Resets all settings in identity resolution

Eliminates dependencies on data model object

26. What configuration step has to be completed before marketing cloud activation?

Assign Salesforce CDP activation permission set to the user

Enable segment publishing to marketing cloud

Allow audience creation from CDP in marketing cloud

Selects business units for activation

27. Which of the following functions returns the first value from a list that isn’t empty?

CONCAT

COALESCE

REPLACE

FIND

28. What are the two steps of data ingestion in Salesforce CDP?

Map ingested data to existing ingested data objects.

Map ingested data to data model with consistent semantics.

Preserve data per source schema with ingestion to data lake.

Establish a connection with the source data via REST API

29. In addition to Unified Individual Object, what other object does Salesforce CDP automatically create and manage during the Identity Resolution process?

Unified Lead Objects

Unified Contact Point Objects

Unified Order Objects

Unified Product Objects

30. Which type of measures with aggregate functions are supported?

Date

Text

Numeric

Boolean

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31. What are the two options for the publishing schedule of segments?

Don’t Refresh

Data Stream schedule

12 or 24 hrs

Activation schedule

32. Which two types of data can be ingested from Interaction Studio using the connector?

Product Catalog

Behavioral Events

User Profile

Segment Membership

33. What is the maximum limit of the number of records for Full Refresh Extract Method?

10 million

40 million

50 million

No hard limit

34. How can a marketer change attribute names to match personalization in an Activation Target?

Update field names in data model

Set preferred attribute names when configuring activation target

Update attributes names in the data stream configuration

Set preferred attribute names when configuring activation

35. When can the data types be changed during ingestion?

After the DSO is created

Before DSO is created

Data type can never be changed

Data type can be changed at any time

36. Which datatype is not supported in Salesforce CDP?

Date

Boolean

Text

Number

Online Salesforce Customer Data Platform Exam Guides

Online Salesforce Customer Data Platform Exam Guides

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