Salesforce Certified Marketing Cloud Engagement Foundations Exam Free Dumps

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dumps Salesforce Salesforce Certified Marketing Cloud Engagement Foundations exam, Salesforce Certified Marketing Cloud Engagement Foundations exam dumps 0 Comments

The Salesforce Certified Marketing Foundations certification is an entry-level exam intended for individuals with up to 6 months experience with Salesforce Marketing Cloud Engagement. There are 40 multiple-choice questions and up to 5 non-scored questions in real exam, and you have 70 minutes to answer all the questions. The required passing score is 65%. The registration fee is $75, and the retake fee is free. We provide the latest Salesforce Certified Marketing Cloud Engagement Foundations exam dumps, which can help you pass the test easily. Free Salesforce Certified Marketing Cloud Engagement Foundations exam dumps are available below.

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1. A marketing associate needs to create a criteria-based subset of an audience from another data extension without using structured query language (SQL).

Which data extension should the associate use?

Filtered Data Extension

Random Data Extension

Standard Data Extension

2. Northern Trail Outfitters created a new team to oversee its marketing strategy. They want a way to categorize content by any criteria, marketing tactic, geography, and product line.

What should an associate recommend?

Enable content tags.

Create custom folder permissions.

Organize folders alphabetically.

3. A marketing associate needs to import a CSV file into a data extension.

Which delimiter should the associate select to correctly import this file type?

Tab

Pipe

Comma

4. A customer complains to Cloud Kicks (CK) that they missed the seasonal sale email alerts. The customer is unsure if they unsubscribed themselves but has not received any emails from CK in the past 6 months.

Where should an associate view the status of the subscriber?

Synchronized Data Extensions in Contact Builder

All Subscribers in Email Studio

All Contacts in Contact Builder

5. According to GDPR principles, what is a company allowed to do after collecting personal data from a

client?

Retain client information after the client requests termination of the relationship.

Contact the client in order to keep their personal data up to date.

Sell the information to other companies for marketing purposes.

6. The marketing team at Northern Trail Outfitters wants to include a subscriber's local weather conditions in the subject line of their email campaigns. This information is stored in the data extension used for sending.

Which feature should an associate utilize?

Personalization Strings

Decision Splits

Filter Activity

7. Cloud Kicks (CK) has a very important new product launch coming up. CK has built an informative email to maximize awareness and interest. Management refused a giveaway as part of the campaign, but not deep discounts.

Which potential option violates CAN-SPAM specifications on subject lines?

You don't want to miss our newest product

IMPORTANT: Please reply ASAP for the best deal!

You may have just won a $500 gift card!

8. A marketing associate at Cloud Kicks sends a weekly email campaign about special events to its customers. They want to ensure that customers can opt- out of emails If they no longer want to receive this Information.

How should the associate accomplish this?

Have customer log in to their account and update profile.

Provide a postal mailing address as a minimum.

Set up a footer in the email with an unsubscribe link.

9. What impact does a field marked as Nullable have when importing a file into a data extension?

The field is NOT required in the file being imported.

The field is required but can have blank values. C The field only accepts true or false values.

10. Cloud Kicks wants to ensure it has the highest quality contact information for newly acquired email signups.

Which method helps to minimize bad data?

Double opt-in confirmation

Mobile SMS keyword opt-in confirmation

Smart capture opt-in confirmation

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11. The marketing associate at Cloud Kicks wants to create a custom report to only track key performance indicators (KPIs) prioritized by leadership.

Which feature should the associate use?

Intelligence Reports

Email Studio Send Tracking

Marketing Cloud Engagement Reports

12. A marketing associate at Northern Trail Outfitters is sending out several different emails to contacts. After several attempts, the most recent email fails to send. The associate confirmed that all contacts are subscribed to receive emails and there are no issues with the email build.

Which email send status explains why the most recent email failed to send?

Wrong email

Bounce

Held

13. Which field is used to uniquely identify an individual across multiple channels in Marketing Cloud Engagement?

Email Address

Contact Key

Mobile Number

14. The marketing team at Northern Trail Outfitters has been running an email series for three weeks. Management has asked for a report of the results of the email campaign's effectiveness and performance.

Which email metric should the associate use to convey the email's visual effectiveness?

Open Rate

Bounce Rate

Click-to-Open Rate

15. Northern Trail Outfitters is receiving numerous complaints from subscribers that they are unable to find a newsletter they signed up for. Tracking information is indicating the email server rejected the email.

Which status describes the issue?

Unsubscribed

Bounce

Held

16. A marketing associate at Cloud Kicks notices that only half of the targeted recipients of a specific email send job successfully received the email. One of the targeted recipients notifies Cloud Kicks that they did not receive the email.

After checking the Subscriber Status, which All Subscriber List field should the associate check next?

Date Unsubscribed

Unsubscribe Reason

Subscriber Key

17. A marketing associate at Northern Trail Outfitters is preparing to send a promotional email and needs to send a test email to a specific stakeholder.

Which method should the associate use to send the email?

Create a Single Send journey with two activities; the first to create a new contact for the stakeholder and the second to send out the email.

Add the stakeholder's email address to a Triggered Send data extension and configure a one-off Triggered Send.

Generate and preview the email in Email Studio, and manually enter the stakeholder's email address and send a test.

18. Which CAN-SPAM requirements should a marketing associate be aware of in regard to unsubscribing from commercial emails?

Providing a mechanism that does NOT require a subscriber to log in to unsubscribe

Requiring the subscriber to complete a survey before allowing them to unsubscribe

Mandating subscribers to provide a reason for opting cut before allowing them to unsubscribe

19. A marketing associate needs to import data from a field called Is Opted In. Upon review, the data values are all either 1 or 0 values.

Which data type is most appropriate for this data?

Number

Boolean

Text

20. The marketing associate at Cloud Kicks is asked to compare goal attainment across three separate journeys at a glance in order to improve their marketing strategy.

Which feature should the associate use?

Journey History

Journey Dashboard

Journey Health

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21. Northern Trail Outfitters wants to add new records to a data extension while retaining existing records during an import process.

What should an associate use when importing data into a Marketing Cloud Engagement data extension?

Add and update

Overwrite

Add only

22. Northern Trail Outfitters (NTO) wants to ensure that stale commerce data is cleared from Marketing Cloud Engagement. NTO requires that the abandoned cart data only be held for 7 days.

Which feature should the marketing associate use to meet this requirement?

Send Relationship

Contact Delete

Data Retention Policy

23. The marketing team at Cloud Kicks notices that a critical data extension is able to be modified and deleted by anyone.

What should an associate utilize to prevent users from accidentally editing or deleting these data extensions?

Use Manage Data Extension Policies to prevent users from modifying or deleting this data extension.

Use Roles & Permissions to set modify and delete permissions for key data extensions.

Use Contact Builder to move all key data extensions into the Salesforce Data Extensions folder.

24. Northern Trail Outfitters is sending out email confirmations to customers each time their order has been received. A marketing associate has been tasked with setting up an automated Journey to fulfill this requirement.

Which configuration option should the associate select to ensure this is a transactional send?

Send Classification

Sender Profile

Delivery Profile

25. The digital marketing associate at Northern Trail Outfitters is looking for self-paced learning content

about Journey Builder functionality.

Which resource should the assoclate use?

Trailhead

Salesforce Developer Center

Salesforce Help & Training

Salesforce Certified Marketing Cloud Engagement Foundations Exam Free Dumps

Salesforce Certified Marketing Cloud Engagement Foundations Exam Free Dumps

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