SAP Certification C_C4H260_01 Questions and Answers

dumps2022-02-09T02:49:47+08:00

SAP Certification C_C4H260_01 questions and answers are valuable for you to pass the test. There are 80 questions in real SAP Certified Technology Associate C_C4H260_01 exam, and each candidate has 180 minutes to complete. The required passing score of SAP C_C4H260_01 exam is 59%. The available language is English. Free SAP Certification C_C4H260_01 questions and answers are below.

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1. What reporting options are available as part of analytics within SAP Marketing Cloud? Note: There are 2 correct answers to this question.

Analytics Stories

System reports

Consumer reports

Operational reports

2. Your marketers are each responsible for different regions and should only have access to the contacts in their own market .

How can you implement this data access control? Note: There are 2 correct answers to this question.

Maintain the marketing permissions.

Maintain the communication user.

Maintain the business roles.

Maintain the marketing areas.

3. You can perform extensibility on SAP Marketing Cloud with the help of the following activities: Export standard or custom business object tables to an SAP HANA system. Export an existing graphical calculation view along with the associated views and tables. Import the calculation views that are modeled in an SAP HANA system.

Which app can you use to do these activities?

User ListsCampaign Execution Whitelist

Campaign Execution WhitelistSender Profiles

Maintain Certificate Trust ListContent Studio

Campaign Execution BlacklistSender Profiles

4. You are launching a campaign to update the marketing permissions of all your customers .

Which of the following content types can you use? Note: There are 3 correct answers to this question.

Forms

Landing pages

LINE messages

Push notifications

E-mails

5. Your customer is running trigger-based campaigns based on event registrations, and needs to change the content and target group within the campaign .

What are the correct steps to execute?

Pause existing campaign and resume existing campaign

Stop existing campaign and create a new campaign

Stop existing campaign and create a campaign template

Pause existing campaign and create a new campaign

6. When working with the Lead Nurture Stream app, you can define multiple lead stages and multiple campaigns for each stage .

What is the maximum number of stages that can be defined and the maximum number of campaigns per stage?

Seven stages and each stage can have a maximum of 15 campaigns.

Three stages and each stage can have a maximum of 10 campaigns.

As many as required and each stage can have a maximum of 15 campaigns.

Five stages and each stage can have a maximum of 10 campaigns.

7. Which of the following statements describe Account Based Marketing? Note: There are 2 correct answers to this question.

As a precondition, you need success data of externally executed campaigns in SAP Marketing Cloud system.

Engagement with accounts and contacts is possible via personalized campaigns executed in SAP Marketing Cloud.

It is a strategy that coordinates marketing and sales activities to drive business growth with a targeted set of accounts.

Engagement with accounts and contacts is possible only via third party executed campaigns.

8. You want to modify the creation of the best record.

What are the correct steps to implement the custom logic? Note: There are 3 correct answers to this question.

Create filter conditions via Live Target Groups.

Export in Manage Your Solution by creating a change project.

Test custom logic using predefined test variants.

Publish an implementation description to your test system.

Create an implementation description using ABAP for key users

9. Which Core Data Services (CDS) view types are typically called by analytical tools such as SAP Analytics Cloud or the Query Browser?

Basic views

Consumption views

Reuse views

Composite views

10. You are loading accounts and contacts originating in SAP S/4HANA into your SAP Marketing Cloud system .

What is the required configuration to distinguish these entities?

Define a function for accounts and contacts.

Define a team member role for accounts and contacts.

Define different ID origins for accounts and contacts from SAP S/4HAN

Define one ID origin and one additional ID for accounts and contacts from SAP S/4HAN

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11. From which systems can you perform initial and delta loads of customers, contacts, and consumers into SAP Marketing Cloud?

SAP ERP 6.0 or higher

SAP Supplier Relationship Management

SAP Customer Relationship Management

SAP Solution Manager

SAP Cloud for Customer

12. What actions can be used to rebuild the dynamic target group in SAP Marketing Cloud? Note: There are 2 correct answers to this question.

Target group release

Target group assignment

Campaign execution

Marketing application jobs

13. You want to create an engagement score that behaves differently depending on the country the contact comes from and the timestamps of the interactions .

Which rules allow you to meet your requirements with one score? Note: There are 2 correct answers to this question.

If a rule consists of more than one condition, they are always logically combined by O

If two rule models with the same validity are active, no rule model is executed.

The system automatically detects the context where the score is executed and selects the best-fitting rule model for score calculation.

A score can have more than one rule model, because rules can have different validity and application scope.

14. Your customer is a manufacturer that currently executes campaigns for both B2B and B2C contacts .

Which system flags store the business relationships of these contacts? Note: There are 2 correct answers to this question.

SAPCRMBusinessPartnerld

IsConsumer

IsContact

SAPERPAccountld

15. Which of the following parameters can be defined for a campaign in the lead nurture stream? Note: There are 3 correct answers to this question.

Exclusion criteria

Segmentation Model

Create interaction

Skip campaing

Whait period

16. A B2B company did a redistribution in their SAP ERP system where each account received a new account team member. They need to change the data within SAP Marketing Cloud in order to continue their current campaigns .

What Odata Services should be used to perform the update? Note: There are 2 correct answers to this question.

API_MKT_CONTACT_SRV

API_MKT_INTERACTION_SRV

API_MKT_CMPGN_SUCCESS_IMPORT_SRV

CUAN_BUSINESS_PARTNER_IMPORT_SRV

17. How does SAP Marketing Cloud support services with long term agreements? Note: There are 2 correct answers to this question.

By grouping marketing objects, such as programs and campaigns

By allocating budget for marketing activities and plan budgets

By triggering up-selling to higher valued product bundles

By running campaigns to prolong contracts

18. Your customer wants to use a set of attributes for segmentation. The attributes are available in an existing data source .

Which configuration app can you use to assign the existing data source?

Key Mapping of Segmentation Objects

Assign to Segmentation

Segmentation Objects and Attributes

Data Sources

19. A company plans their budget for each brand by country, region, industry, and media types. For this company, the manufacturing industry is not relevant for the Bahamas. Assume that the relevant marketing areas, media types, and custom dimensions have been created.

What are some key steps to consider when you are creating the planning model for this company? Note: There are 2 correct answers to this question.

Assign media types to the lowest level of the planning hierarchy.

Define industries by country using the Dimension Relationships app.

Select relevant standard and custom dimensions and select the option to use media types.

Ensure that markets are defined and their values are maintained in the system.

20. You want to restrict users from accessing customer data based on the customer country. The attributes required are in the interaction contact data source.

Where can you add the filter?

Key mapping of segmentation objects

Segmentation profiles

Segmentation objects and attributes

Data sources

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21. You want to change an attribute label in segmentation to make it more user friendly .

How can you do this?

Choose the relevant data source for the segmentation object and add the desired attribute label.

Change the attribute label in the Manage Your Solution app.

Choose the segmentation profile in the Segmentation Configuration app and change the attribute label.

Change the attribute label directly in the Segmentation Models app.

22. You have defined several marketing areas for campaign execution in your SAP Marketing Cloud system .

What steps do you have to execute to send birthday e-mails to all contacts across those marketing areas?

Create Target Groups, Campaigns, and Content by marketing area and communication category.

Create one Target Group, Campaign, and Content for all marketing areas.

Create Target Groups, Campaigns, and Content by marketing area.

Create Target Groups, Campaign templates, and Content templates by marketing area.

23. In SAP Marketing Cloud, what SAP Fiori application can you use to detect problems when integrating SAP Marketing Cloud with SAP Sales Cloud?

Data File Load

Import Monitor

Browse Contact Data

Marketing Application Jobs

24. When the system processes imported contact data and uses it to build best records and enrich contacts, it normally uses a matching origin ID or an identification-relevant ID .

Which parameters can be combined to match the datasets if these are not available?

Additional ID and the contact's address

Additional ID and the contact's full name

Shareable ID and the contact's full name

Shareable ID and Additional ID

25. You want to adapt or extend the standard reporting options .

What underlying technology is used for this?

Custom CDS views

Analytics Stories

Operational Reports

Custom Analytical Queries

26. Which application can be used to perform the following tasks? View import messages across the landscape and decide what action to take. Correct errors in the Marketing or in the source systems in a timely fashion and restart imports. Analyze imports and messages by multiple dimensions, and quickly resolve issues. Identify system issues that may have been previously hidden.

Data Load Monitor

Browse Contact Data

Import Monitor

Application Log

27. When importing actual data from SAP ERP, where is the data associated to the campaign shown?

Content area

Spend area

Collaboration area

Performance area

28. You need to create a new custom report that contains information from two different data sources .

Which apps would you use to create this?

Import DataCustom Analytical QueriesExport Software Collection

Custom CDS ViewsView BrowserExport Software Collection

Custom CDS ViewsCustom Analytical QueriesExport Software Collection

Import DataView BrowserExport Software Collection

29. Your customer wants to integrate consumer master data from multiple source systems with differing data quality .

What should you do to ensure that the most reliable data sources are given preference when the Best Record is built in SAP Marketing Cloud?

Make sure the source system is sending the Validation Status attribute.

Set up a communication medium for each source system.

Load the more reliable data sources before other ones.

Configure the priority for each origin of contact I

30. You want to bring multiple branches together for a campaign and simplify it by merging .

What are the important points to consider when using this functionality? Note: There are 2 correct answers to this question.

As soon as one contact enters a No-branch, the contact cannot move back to the corresponding Yes-branch.

You can merge branches in the Campaign Designer irrespective of the e-mail sent in the original branches.

As soon as one contact enters a No-branch, the contact can move back to the corresponding Yes-branch.

Merged branches are always combined with an OR condition.

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31. You have a requirement that can be fulfilled by creating a custom business object (CBO) and enabling an OData Service .

Which step is unique to this situation compared to other regular integration set up tasks for standard use cases?

Create Communication User

Create Communication System

Create Communication Scenario

Create Communication Arrangement

32. In your SAP Marketing Cloud system, the e-mail address is configured as "shareable". Hence, more than one customer can have the same email address. For each e-mail address you want to send out a newsletter only once.

Where would you assign the retention period when using the random operation?

Target group configurationSettings for individual segmentation objects

Target group configurationDefault segmentation objects for individual member types

Target group configurationMapping of segmentation object keys to member components

Target group configurationGeneral settings

33. How do you reach customers on their birthday that have enrolled in the loyalty program and that have made at least two purchases in the last month?

Build a dynamic target group and assign it as a target group in the campaign designer.

Build a static target group and assign it as a target group in the campaign designer.

Build a control group and assign it as a target group in the campaign designer.

Build a live target group and assign it as a target group in the campaign designer.

SAP Certification C_C4H260_01 Questions and Answers

SAP Certification C_C4H260_01 Questions and Answers

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